Market Share by Top Websites

1 Spongecell is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdCentric is clearly lagging behind, losing to Spongecell in all segments.

Websites Categories

1 Spongecell has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Arts & Entertainment, Health and 48 other categories.

2 AdCentric is leading in People & Society, Computer & Electronics, Software, Accommodation & Hotels and 3 other categories.

Geography

1 Spongecell is leading in most countries, including United States, United Kingdom, Germany, Turkey and 17 other countries.

2 AdCentric is leading in India, Indonesia, Viet Nam, South Korea and 7 other countries.