Market Share by Top Websites

1 Cobalt Group is leading in Top 1M Sites.

2 In terms of market share, AdClickMedia is clearly lagging behind, losing to Cobalt Group in all segments.

Websites Categories

1 AdClickMedia has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Internet & Telecom, News & Media and 97 other categories.

2 Cobalt Group is leading in Autos & Vehicles, Car Buying, Business & Industry, Automotive Industry and 23 other categories.


1 AdClickMedia is leading in most countries, including India, Indonesia, Brazil, United Kingdom and 55 other countries.

2 Cobalt Group is leading in United States, Canada, Australia, Mexico and 12 other countries.