Market Share by Top Websites

1 Improve Digital is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdClickMedia is clearly lagging behind, losing to Improve Digital in all segments.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Business & Industry, News & Media, Shopping, Sports and 98 other categories.

2 AdClickMedia is leading in Arts & Entertainment, People & Society, Internet & Telecom, Computer & Electronics and 51 other categories.

Geography

1 Improve Digital is leading in most countries, including Sweden, Montenegro, Italy, Netherlands and 51 other countries.

2 AdClickMedia is leading in India, United States, Canada, Brazil and 49 other countries.