Market Share by Top Websites

1 Improve Digital is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdClickMedia is clearly lagging behind, losing to Improve Digital in all segments.

Websites Categories

1 AdClickMedia has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Internet & Telecom, News & Media and 74 other categories.

2 Improve Digital is leading in Business & Industry, Shopping, Sports, Food & Drink and 49 other categories.

Geography

1 Improve Digital is leading in most countries, including Sweden, Netherlands, Spain, Italy and 38 other countries.

2 AdClickMedia is leading in United States, India, Indonesia, Pakistan and 31 other countries.