In terms of market share, AdCloud is clearly lagging behind, losing to AdTotal in all segments.
AdCloud has better usage coverage in more websites categories. Including News & Media, People & Society, Business & Industry, Arts & Entertainment and 20 other categories.
AdTotal is leading in Internet & Telecom, Marketing & Advertising, Computer & Electronics, Online Marketing and 14 other categories.
AdCloud is leading in most countries, including Spain, Germany, Venezuela, Mexico and 4 other countries.
AdTotal is leading in Poland, Viet Nam, Netherlands, Korea Republic and 3 other countries.