In terms of market share, AdCloud is clearly lagging behind, losing to Mobile Theory in all segments.
AdCloud has better usage coverage in more websites categories. Including News & Media, People & Society, Business & Industry, Arts & Entertainment and 28 other categories.
Mobile Theory is leading in Construction & Maintenance and Programming.
AdCloud is leading in most countries, including Spain, Germany, France, Mexico and 7 other countries.
Mobile Theory is leading in United States, India and Israel.