Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdCloud is clearly lagging behind, losing to Sanoma in all segments.

Websites Categories

1 Sanoma has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, People & Society and 57 other categories.

2 AdCloud is leading in Tourism, Insurance, Education, Movies and 3 other categories.

Geography

1 Sanoma is leading in most countries, including Finland, Denmark, Norway, Peru and 29 other countries.

2 AdCloud is leading in Spain, Germany, Switzerland, Japan and 2 other countries.