Market Share by Top Websites

1 Adconion is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, BrightInfo is clearly lagging behind, losing to Adconion in all segments.

Websites Categories

1 Adconion has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, News & Media and 87 other categories.

2 BrightInfo is leading in Business & Industry, Marketing & Advertising, Computer & Electronics, Software and 18 other categories.

Geography

1 Adconion is leading in most countries, including Australia, Spain, Canada, France and 30 other countries.

2 BrightInfo is leading in United States, United Kingdom, India, Israel and 15 other countries.