Market Share by Top Websites

1 BrightRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adconion is clearly lagging behind, losing to BrightRoll in all segments.

Websites Categories

1 Adconion has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Shopping and 67 other categories.

2 BrightRoll is leading in News & Media, Autos & Vehicles, Finance, Car Buying and 36 other categories.

Geography

1 BrightRoll is leading in most countries, including United States, United Kingdom, Russia, Poland and 95 other countries.

2 Adconion is leading in El Salvador, Gambia, Bahrain, Slovenia and one other country.