Market Share by Top Websites

1 Adconion is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, C3 Metrics is clearly lagging behind, losing to Adconion in all segments.

Websites Categories

1 Adconion has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Internet & Telecom and 83 other categories.

2 C3 Metrics is leading in Travel, Accommodation & Hotels, Finance, Investing and 20 other categories.

Geography

1 Adconion is leading in most countries, including Spain, Australia, France, United Kingdom and 36 other countries.

2 C3 Metrics is leading in United States, Russia, Japan, Belarus and 8 other countries.