Market Share by Top Websites

1 Centro is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adconion is clearly lagging behind, losing to Centro in all segments.

Websites Categories

1 Centro has better usage coverage in more websites categories. Including Business & Industry, News & Media, Autos & Vehicles, Health and 102 other categories.

2 Adconion is leading in People & Society, Internet & Telecom, Computer & Electronics, Software and 34 other categories.


1 Adconion is leading in most countries, including Spain, Australia, France, Germany and 25 other countries.

2 Centro is leading in United States, Canada, United Kingdom, Mexico and 15 other countries.