Market Share by Top Websites

1 HOTWords is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adconion is clearly lagging behind, losing to HOTWords in all segments.

Websites Categories

1 HOTWords has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 141 other categories.

2 Adconion is leading in Construction & Maintenance, File Sharing, Makes & Models, Products & Shopping and 18 other categories.


1 HOTWords is leading in most countries, including Brazil, Mexico, Spain, Colombia and 59 other countries.

2 Adconion is leading in United States, France, Australia, Canada and 16 other countries.