Market Share by Top Websites

1 Adconion is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Refined Labs is still behind Adconion in all market share segments.

Websites Categories

1 Adconion has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 86 other categories.

2 Refined Labs is leading in Car Rentals, Photography, Technology News, Publications and 12 other categories.


1 Adconion is leading in most countries, including United States, Spain, Australia, France and 30 other countries.

2 Refined Labs is leading in Germany, Austria, Denmark, Belgium and 14 other countries.