Market Share by Top Websites

1 SmartContext is leading in The Entire Web.

2 Adconion is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 Adconion has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 75 other categories.

2 SmartContext is leading in Chats & Forums, Food & Drink, Cooking & Recipes, Games and 17 other categories.


1 Adconion is leading in most countries, including United States, Spain, Australia, France and 34 other countries.

2 SmartContext is leading in Poland, Germany, Russia, Japan and 5 other countries.