Market Share by Top Websites

1 Sproutable is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adconion is clearly lagging behind, losing to Sproutable in all segments.

Websites Categories

1 Adconion has better usage coverage in more websites categories. Including People & Society, Business & Industry, Internet & Telecom, Career & Education and 60 other categories.

2 Sproutable is leading in Arts & Entertainment, News & Media, Music & Audio, TV & Video and 45 other categories.

Geography

1 Sproutable is leading in most countries, including United States, Pakistan, India, Viet Nam and 60 other countries.

2 Adconion is leading in Australia, Spain, Canada, France and 12 other countries.