Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adconion is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Food & Drink, Cooking & Recipes, Arts & Entertainment, News & Media and 82 other categories.

2 Adconion is leading in Internet & Telecom, Career & Education, Autos & Vehicles, Computer & Electronics and 45 other categories.


1 TripleLift is leading in most countries, including United States, United Kingdom, Italy, Mexico and 31 other countries.

2 Adconion is leading in Spain, Australia, France, Canada and 28 other countries.