Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adconion is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Food & Drink, Cooking & Recipes, Arts & Entertainment, Business & Industry and 65 other categories.

2 Adconion is leading in People & Society, Career & Education, Autos & Vehicles, Computer & Electronics and 48 other categories.

Geography

1 TripleLift is leading in most countries, including United States, Mexico, Brazil, Philippines and 21 other countries.

2 Adconion is leading in Spain, France, Australia, United Kingdom and 20 other countries.