Market Share by Top Websites

1 Adconion is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Undertone Networks is clearly lagging behind, losing to Adconion in all segments.

Websites Categories

1 Adconion has better usage coverage in more websites categories. Including People & Society, Business & Industry, Internet & Telecom, Shopping and 73 other categories.

2 Undertone Networks is leading in Arts & Entertainment, News & Media, Sports, Religion & Spirituality and 35 other categories.

Geography

1 Adconion is leading in most countries, including Australia, Spain, France, Canada and 27 other countries.

2 Undertone Networks is leading in United States, Brazil, Viet Nam, Mexico and 15 other countries.