In terms of market share, AddyON is clearly lagging behind, losing to Advertise.com in all segments.
AddyON has better usage coverage in more websites categories. Including People & Society, News & Media, Games, Video Games and 24 other categories.
Advertise.com is leading in Health, Products & Shopping, Business & Industry, Shopping and 21 other categories.
Advertise.com is leading in most countries, including United States, Japan, India, Korea Republic and 4 other countries.
AddyON is leading in Italy, Germany, Portugal, Russia and one other country.