Market Share by Top Websites

2 In terms of market share, AddyON is clearly lagging behind, losing to Banner Connect in all segments.

Websites Categories

1 AddyON has better usage coverage in more websites categories. Including Business & Industry, People & Society, News & Media, Internet & Telecom and 18 other categories.

2 Banner Connect is leading in Music & Audio, Sports, Soccer, Marketing & Advertising and 6 other categories.

Geography

1 Banner Connect is leading in most countries, including United States, China, Australia, Netherlands and 10 other countries.

2 AddyON is leading in Italy, France, Romania, Russia and 4 other countries.