In terms of market share, AddyON is clearly lagging behind, losing to Banner Connect in all segments.
AddyON has better usage coverage in more websites categories. Including People & Society, Business & Industry, Games, Video Games and 25 other categories.
Banner Connect is leading in Arts & Entertainment, News & Media, Internet & Telecom, Sports and 20 other categories.
Banner Connect is leading in most countries, including United States, Canada, Viet Nam, Mexico and 13 other countries.
AddyON is leading in Italy and Benin.