In terms of market share, AddyON is clearly lagging behind, losing to Banner Connect in all segments.
AddyON has better usage coverage in more websites categories. Including People & Society, Business & Industry, Games, Video Games and 24 other categories.
Banner Connect is leading in Arts & Entertainment, Internet & Telecom, Sports, TV & Video and 19 other categories.
Banner Connect is leading in most countries, including United States, Brazil, Germany, France and 11 other countries.
AddyON is leading in Italy and Russia.