In terms of market share, AddyON is clearly lagging behind, losing to Hype Exchange in all segments.
AddyON has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 38 other categories.
Hype Exchange is leading in Womens Interests, Government, Law & Government and TV & Video.
AddyON is leading in most countries, including Italy, Germany, Brazil, United Kingdom and 21 other countries.
Hype Exchange is leading in United States, Canada, Austria, Hong Kong and 3 other countries.