In terms of market share, AddyON is clearly lagging behind, losing to Merchenta in all segments.
AddyON has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 38 other categories.
Merchenta is leading in Shopping, Home & Garden, Consumer Electronics, Financial Management and 6 other categories.
Merchenta is leading in most countries, including United Kingdom, China, Jersey, United States and 8 other countries.
AddyON is leading in Italy, Germany, Switzerland, Russia and 3 other countries.