In terms of market share, AddyON is clearly lagging behind, losing to PrecisionDemand in all segments.
AddyON has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 38 other categories.
PrecisionDemand is leading in Marketing & Advertising, TV & Video and Programming.
PrecisionDemand is leading in most countries, including United States, United Kingdom, Brazil, Spain and 7 other countries.
AddyON is leading in Italy, Germany, Turkey, Switzerland and 2 other countries.