Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AddyON is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Food & Drink, Cooking & Recipes, Arts & Entertainment, News & Media and 112 other categories.

2 AddyON is leading in Games, Video Games, Computer & Electronics, Classifieds and 4 other categories.

Geography

1 TripleLift is leading in most countries, including United States, United Kingdom, Germany, Mexico and 43 other countries.

2 AddyON is leading in Italy, Benin and Switzerland.