Market Share by Top Websites

1 YuMe is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AddyON is clearly lagging behind, losing to YuMe in all segments.

Websites Categories

1 YuMe has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 80 other categories.

2 AddyON is leading in Games, Video Games, Clothing, Classifieds and 3 other categories.


1 YuMe is leading in most countries, including United States, Spain, India, Sweden and 34 other countries.

2 AddyON is leading in Italy.