Market Share by Top Websites

1 adk2 is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdEngage is clearly lagging behind, losing to adk2 in all segments.

Websites Categories

1 adk2 has better usage coverage in more websites categories. Including Arts & Entertainment, Movies, People & Society, Computer & Electronics and 101 other categories.

2 AdEngage is leading in Adult, Gay, Lesbian, & Bisexual, Fashion & Modeling, Performing Arts and 19 other categories.

Geography

1 adk2 is leading in most countries, including Indonesia, India, United States, Brazil and 68 other countries.

2 AdEngage is leading in Japan, China, Hungary, Cyprus and 3 other countries.