Market Share by Top Websites

1 adk2 is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdEngage is clearly lagging behind, losing to adk2 in all segments.

Websites Categories

1 adk2 has better usage coverage in more websites categories. Including Arts & Entertainment, Movies, People & Society, Computer & Electronics and 86 other categories.

2 AdEngage is leading in Adult, Humor, Performing Arts, Fashion & Modeling and 20 other categories.


1 adk2 is leading in most countries, including United States, Indonesia, India, United Kingdom and 66 other countries.

2 AdEngage is leading in China, Netherlands, Korea Republic, Sri Lanka and 6 other countries.