Market Share by Top Websites

1 AdMeta is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdEngage is clearly lagging behind, losing to AdMeta in all segments.

Websites Categories

1 AdMeta has better usage coverage in more websites categories. Including News & Media, Business & Industry, Internet & Telecom, Shopping and 87 other categories.

2 AdEngage is leading in Adult, People & Society, Arts & Entertainment, Movies and 29 other categories.

Geography

1 AdMeta is leading in most countries, including Poland, Spain, Russia, France and 82 other countries.

2 AdEngage is leading in India, Japan, China, Pakistan and 5 other countries.