Market Share by Top Websites

1 AdMob is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdEngage is clearly lagging behind, losing to AdMob in all segments.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Music & Audio and 78 other categories.

2 AdEngage is leading in Adult, Movies, Celebrities & Entertainment News, Humor and 23 other categories.


1 AdMob is leading in most countries, including Indonesia, Japan, Italy, India and 57 other countries.

2 AdEngage is leading in United States, Sri Lanka, Cote d Ivoire, Portugal and 3 other countries.