Market Share by Top Websites

1 AdMob is leading in Top 100K Sites and The Entire Web.

2 In terms of market share, AdEngage is clearly lagging behind, losing to AdMob in all segments.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Music & Audio and 84 other categories.

2 AdEngage is leading in Adult, Movies, Celebrities & Entertainment News, TV & Video and 30 other categories.

Geography

1 AdMob is leading in most countries, including Indonesia, Japan, Italy, United States and 52 other countries.

2 AdEngage is leading in India, United Kingdom, Pakistan, Slovakia and 10 other countries.