Market Share by Top Websites

1 DataXu is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdEngage is clearly lagging behind, losing to DataXu in all segments.

Websites Categories

1 DataXu has better usage coverage in more websites categories. Including Business & Industry, News & Media, Shopping, Autos & Vehicles and 134 other categories.

2 AdEngage is leading in Adult, People & Society, Arts & Entertainment, Movies and 18 other categories.

Geography

1 DataXu is leading in most countries, including United States, Spain, United Kingdom, Brazil and 63 other countries.

2 AdEngage is leading in India, Pakistan, Egypt, United Arab Emirates and 9 other countries.