Market Share by Top Websites

1 AdEngage is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, LiftDNA is clearly lagging behind, losing to AdEngage in all segments.

Websites Categories

1 AdEngage has better usage coverage in more websites categories. Including Adult, People & Society, Arts & Entertainment, Internet & Telecom and 83 other categories.

2 LiftDNA is leading in Restaurants & Delivery and Football.

Geography

1 AdEngage is leading in most countries, including United States, India, Germany, Russia and 34 other countries.

2 LiftDNA is leading in Bulgaria, Denmark, Iceland, Malaysia and 2 other countries.