Market Share by Top Websites

1 NetAffiliation is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdEngage is clearly lagging behind, losing to NetAffiliation in all segments.

Websites Categories

1 NetAffiliation has better usage coverage in more websites categories. Including People & Society, Internet & Telecom, Arts & Entertainment, Shopping and 173 other categories.

2 AdEngage is leading in Adult, Celebrities & Entertainment News, Gay, Lesbian, & Bisexual, Biotechnology & Pharmaceuticals and 2 other categories.

Geography

1 NetAffiliation is leading in most countries, including France, Brazil, Portugal, Spain and 79 other countries.

2 AdEngage is leading in India, Indonesia, Pakistan, China and 11 other countries.