Market Share by Top Websites

2 In terms of market share, AdEngage is clearly lagging behind, losing to PointRoll in all segments.

Websites Categories

1 PointRoll has better usage coverage in more websites categories. Including Heavy Industry & Engineering, Health, Home & Garden, News & Media and 11 other categories.

2 AdEngage is leading in Adult, Arts & Entertainment and Computers Electronics & Technology.

Geography

1 PointRoll is leading in most countries, including United States, Canada, India, Bulgaria and 6 other countries.

2 AdEngage is leading in Germany, Turkey, Ukraine, Philippines and 2 other countries.