Market Share by Top Websites

1 Silverpop is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdEngage is clearly lagging behind, losing to Silverpop in all segments.

Websites Categories

1 Silverpop has better usage coverage in more websites categories. Including Business & Industry, Shopping, Death, Health and 82 other categories.

2 AdEngage is leading in Adult, People & Society, Arts & Entertainment, Internet & Telecom and 36 other categories.


1 Silverpop is leading in most countries, including United States, United Kingdom, Australia, Germany and 27 other countries.

2 AdEngage is leading in India, Russia, Pakistan, Indonesia and 21 other countries.