Market Share by Top Websites

1 SpecificClick is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdEngage is clearly lagging behind, losing to SpecificClick in all segments.

Websites Categories

1 SpecificClick has better usage coverage in more websites categories. Including People & Society, Business & Industry, News & Media, Religion & Spirituality and 99 other categories.

2 AdEngage is leading in Adult, Arts & Entertainment, Movies, Celebrities & Entertainment News and 23 other categories.


1 SpecificClick is leading in most countries, including United States, United Kingdom, France, Norway and 34 other countries.

2 AdEngage is leading in India, Pakistan, Australia, China and 19 other countries.