In terms of market share, Adfunky is clearly lagging behind, losing to Adknowledge in all segments.
Adknowledge has better usage coverage in more websites categories. Including Business & Industry, Finance, Internet & Telecom, Shopping and 36 other categories.
Adfunky is leading in People & Society, Arts & Entertainment, TV & Video, News & Media and 18 other categories.
Adfunky is leading in most countries, including Mexico, Brazil, Spain, Argentina and 8 other countries.
Adknowledge is leading in United States, United Kingdom, Indonesia, Thailand and 5 other countries.