Market Share by Top Websites

1 AdTotal is leading in Top 100K Sites.

2 In terms of market share, Adfunky is clearly lagging behind, losing to AdTotal in all segments.

Websites Categories

1 Adfunky has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, TV & Video, News & Media and 23 other categories.

2 AdTotal is leading in Business & Industry, Autos & Vehicles, Marketing & Advertising, Fashion & Modeling and 8 other categories.


1 Adfunky is leading in most countries, including Mexico, Portugal, Spain, Colombia and 8 other countries.

2 AdTotal is leading in Poland, United States, Croatia, Ireland and 2 other countries.