In terms of market share, Adfunky is clearly lagging behind, losing to Adverteerdirect in all segments.
Adverteerdirect has better usage coverage in more websites categories. Including Shopping, Internet & Telecom, Music & Audio, Fashion & Modeling and 35 other categories.
Adfunky is leading in People & Society, Arts & Entertainment, TV & Video, News & Media and 22 other categories.
Adfunky is leading in most countries, including Mexico, Spain, Argentina, India and 24 other countries.
Adverteerdirect is leading in Netherlands, Belgium, Germany, Greece and 7 other countries.