In terms of market share, Adfunky is clearly lagging behind, losing to Hype Exchange in all segments.
Adfunky has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, TV & Video, News & Media and 30 other categories.
Hype Exchange is leading in Marketing & Advertising, Womens Interests, Government and Law & Government.
Adfunky is leading in most countries, including Mexico, Spain, Argentina, Brazil and 30 other countries.
Hype Exchange is leading in United States, Sweden and Hong Kong.