In terms of market share, Adfunky is clearly lagging behind, losing to Kelkoo in all segments.
Adfunky has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, TV & Video, News & Media and 32 other categories.
Kelkoo hasn't got a lead over Adfunky in any websites category.
Adfunky is leading in most countries, including Mexico, Spain, Venezuela, Colombia and 12 other countries.
Kelkoo is leading in United Kingdom, Norway and France.