Market Share by Top Websites

2 In terms of market share, Adfunky is clearly lagging behind, losing to Open AdExchange in all segments.

Websites Categories

1 Open AdExchange has better usage coverage in more websites categories. Including Business & Industry, Shopping, Internet & Telecom, News & Media and 13 other categories.

2 Adfunky is leading in People & Society, Religion & Spirituality, Adult, Reference and 8 other categories.

Geography

1 Adfunky is leading in most countries, including Brazil, Mexico, United States, South Korea and 11 other countries.

2 Open AdExchange is leading in Denmark, Azerbaijan, Norway, Slovakia and one other country.