Market Share by Top Websites

1 Optimatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adfunky is clearly lagging behind, losing to Optimatic in all segments.

Websites Categories

1 Adfunky has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, TV & Video, News & Media and 25 other categories.

2 Optimatic is leading in Games, Video Games, Internet & Telecom, Home & Garden and 14 other categories.

Geography

1 Optimatic is leading in most countries, including United States, Israel, United Kingdom, Poland and 9 other countries.

2 Adfunky is leading in Mexico, Brazil, Spain, Argentina and 8 other countries.