Market Share by Top Websites

1 Platform161 is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adfunky is clearly lagging behind, losing to Platform161 in all segments.

Websites Categories

1 Platform161 has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, News & Media and 102 other categories.

2 Adfunky is leading in People & Society, TV & Video, Books & Literature, Soccer and 2 other categories.

Geography

1 Platform161 is leading in most countries, including Netherlands, Sweden, Turkey, Spain and 39 other countries.

2 Adfunky is leading in Mexico, Venezuela, Colombia, Chile and 5 other countries.