Market Share by Top Websites

1 Popin is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adfunky is clearly lagging behind, losing to Popin in all segments.

Websites Categories

1 Popin has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, Internet & Telecom and 78 other categories.

2 Adfunky is leading in People & Society, TV & Video, Books & Literature, Religion & Spirituality and 9 other categories.


1 Popin is leading in most countries, including Taiwan, Japan, Hong Kong, Korea Republic and 34 other countries.

2 Adfunky is leading in Mexico, Portugal, Colombia, Spain and 5 other countries.