In terms of market share, Adfunky is clearly lagging behind, losing to ReferLocal in all segments.
Adfunky has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, TV & Video, News & Media and 28 other categories.
ReferLocal is leading in Travel, Tourism, Transportation & Logistics and Newspapers.
Adfunky is leading in most countries, including Mexico, Spain, Ecuador, Venezuela and 10 other countries.
ReferLocal is leading in United States and Japan.