In terms of market share, Adfunky is clearly lagging behind, losing to ReferLocal in all segments.
Adfunky has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, TV & Video, News & Media and 28 other categories.
ReferLocal is leading in Tourism, Travel, Newspapers and Transportation & Logistics.
Adfunky is leading in most countries, including Ecuador, Venezuela, Brazil, Spain and 11 other countries.
ReferLocal is leading in United States and Australia.