In terms of market share, Adfunky is clearly lagging behind, losing to Total Media in all segments.
Total Media has better usage coverage in more websites categories. Including People & Society, Religion & Spirituality, Business & Industry, News & Media and 30 other categories.
Adfunky is leading in Arts & Entertainment, TV & Video, Sports, Music & Audio and 19 other categories.
Adfunky is leading in most countries, including Mexico, Spain, Venezuela, Colombia and 8 other countries.
Total Media is leading in Israel, United States, France, Germany and 6 other countries.