In terms of market share, Adfunky is clearly lagging behind, losing to Visible Measures in all segments.
Adfunky has better usage coverage in more websites categories. Including People & Society, Computer & Electronics, Arts & Entertainment, Software and 8 other categories.
Visible Measures is leading in Marketing & Advertising.
Adfunky is leading in most countries, including Venezuela, Mexico, Russia, South Korea and 4 other countries.
Visible Measures is leading in Brazil and United Kingdom.