Market Share by Top Websites

2 In terms of market share, Adfusion is clearly lagging behind, losing to Cappsool in all segments.

Websites Categories

1 Cappsool has better usage coverage in more websites categories. Including Finance, Gambling, Computers Electronics & Technology, Health and 3 other categories.

2 Adfusion is leading in Business & Consumer Services, Food & Drink, Community & Society, Sports and 2 other categories.

Geography

1 Adfusion is leading in most countries, including Canada, United States, Mexico and Morocco.

2 Cappsool is leading in United Kingdom and India.