1
Cobalt Group is leading in Top 100K Sites and Top 1M Sites.
2
In terms of market share, Adfusion is clearly lagging behind, losing to Cobalt Group in all segments.
1
Cobalt Group has better usage coverage in more websites categories. Including Vehicles, Computers Electronics & Technology, Finance, Adult and 10 other categories.
2
Adfusion is leading in Business & Consumer Services, Food & Drink, Community & Society, Sports and 2 other categories.
1
Cobalt Group is leading in most countries, including United States, Pakistan, India, Indonesia and 23 other countries.
2
Adfusion is leading in Canada, Mexico and Morocco.