Market Share by Top Websites

1 Adfusion is leading in The Entire Web.

2 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 DoubleClick AdExchange has better usage coverage in more websites categories. Including News & Media, Travel, Arts & Entertainment, Tourism and 46 other categories.

2 Adfusion is leading in Business & Industry, Real Estate, Internet & Telecom, Finance and 40 other categories.

Geography

1 DoubleClick AdExchange is leading in most countries, including Germany, United States, China, Turkey and 36 other countries.

2 Adfusion is leading in Canada, Philippines, Brazil, Mexico and 10 other countries.