Market Share by Top Websites

1 Federated Media is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adfusion is clearly lagging behind, losing to Federated Media in all segments.

Websites Categories

1 Federated Media has better usage coverage in more websites categories. Including People & Society, Food & Drink, Cooking & Recipes, Arts & Entertainment and 107 other categories.

2 Adfusion is leading in Business & Industry, Real Estate, Finance, Email and 18 other categories.

Geography

1 Federated Media is leading in most countries, including United States, India, United Kingdom, Australia and 68 other countries.

2 Adfusion is leading in Canada, Colombia, Puerto Rico, Cyprus and 5 other countries.