Market Share by Top Websites

2 In terms of market share, Adfusion is clearly lagging behind, losing to Kanoodle in all segments.

Websites Categories

1 Adfusion has better usage coverage in more websites categories. Including Business & Consumer Services, Food & Drink, Community & Society, Sports and 4 other categories.

2 Kanoodle is leading in Arts & Entertainment, Gambling, Law & Government and Travel & Tourism.

Geography

1 Adfusion is leading in most countries, including Canada, United States, Mexico and Morocco.

2 Kanoodle is leading in Argentina, Pakistan and Spain.