Market Share by Top Websites

2 In terms of market share, Adfusion is clearly lagging behind, losing to Microsoft adCenter Conversion in all segments.

Websites Categories

1 Adfusion has better usage coverage in more websites categories. Including Business & Consumer Services, Food & Drink, Community & Society, Sports and 3 other categories.

2 Microsoft adCenter Conversion is leading in Computers Electronics & Technology, Health and Heavy Industry & Engineering.

Geography

1 Microsoft adCenter Conversion is leading in most countries, including Argentina, France, Japan, South Korea and 4 other countries.

2 Adfusion is leading in Canada, Mexico and Morocco.